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LIPS STYLE
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Now the LYPS STIYLE brand is launched with a quality vibrating lipstick, with 10 incredible vibration modes, wrapped in silky smooth anti-allergic silicone. Now not only a lipstick is a symbol of femininity, but also a symbol of pleasure, evolution and history have led to the reasoning and freedom of women, pleasure is first of all well-being, that's why LYPS STYLE is inspired by the history of women's lipstick, and in honor of its 100 years of history, the best vibrating lipstick for today's woman is released!
Although its creation may be even older if we take into account the pigments used by Egyptian and Greek cultures, lipstick as we know it is in its first century and remains a complex symbol of femininity.
Is there a woman who doesn't carry lipstick in her purse? Maybe, although it is undeniable that this object is the symbol of female beauty and an icon of popular culture. Lipstick is 100 years old and remains the best-selling makeup product with almost 1 billion units worldwide.
The history of lipstick may be even older if we take into account the main makeup of women in ancient times. In one part of Egypt, some natural pigments served as the basis of today's makeup. Waxes were melted to give certain colors that were used in the eyes and mouth, but in principle they were allowed only for the aristocratic social class. (Read also So what if women want to wear makeup?)
In Greece, women painted their lips to indicate that they were prostitutes, while in Rome, upper-class women did so.
Even ancient pharaohs and kings used makeup, although this was far from being a matter of vanity, for them makeup was linked to the alienation of spirits and with medicinal properties. For example, they attributed properties to remove the evil eye or to represent the strength of their ancestors.
But the revolution would come in 1915 from the hand of the American manufacturer Maurice Levy. With the idea of facilitating the application and eliminating the cumbersome process of needing a brush - which paradoxically is back in fashion today - Levy and other manufacturers thought that the solution was a simpler and more hygienic presentation.
After many attempts, Levy created a stick-shaped balm that was initially a little wobbly, but later became the product we see today. In short, he invented a lipstick attached to a platform - which slid off as the lipstick wore off - and which was inside a metal tube with a lid. In this way, the bar became reusable.
Voilá, something so simple is still today the product par excellence and a complex symbol of femininity. Loved by the majority, but subjected to the scrutiny of the most radical who brand it as an oppressive, macho, provocative and terribly sexual object, lipstick continues to remain in the beauty market.
"Lipstick is perceived as an object of consumption and personal care accepted in an environment where modernity is desired and professional success predominates as a life goal (...) But we must not forget the primary function of makeup, which is to create a visual illusion.
It temporarily changes the face and, therefore, the way its users present themselves to others,” as described in a study by the Catholic University of Peru titled “Lipstick: Identity, Presentation and Experiences of Femininity.”
-Red-passion-
This research also suggests that certain colors accentuate these macho practices. The red color of the lips has always had an eminently sexual connotation.
"The elements that identify femininity may be underestimated, but they contain discourses and knowledge that tell us what it means for society not only to be a woman, but to achieve a certain ideal image. The cosmetics industry plays with these symbolic values," the text indicates.
The marriage between makeup and advertising has probably given birth to one of the most powerful weapons of mass diffusion of all time. From magazines, the media and now social networks, the ideal of perfection, of fashion, of trend, the ideal of being a woman, a man, a child, a homosexual, is enriched by continuous presentations of models of that life.
Lipstick has played an important role in key moments in history. In addition to being an element of the theater, for example, it was a product marketed by Elisabeth Arden during the Second World War in a campaign called "The Countryside as Duty" to try to ease the crisis the world was going through.
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Discreet packaging and top quality.
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Not my first order—and not the last.
Excellent customer service.
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Impeccable purchase from start to finish.
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